FREE SEARCH ENGINE TELE-COURSE EMPOWERS MINORITY AND SMALL WEB BUSINESS by Mr Austin
Kamau Austin, a web designer, Internet Marketer, and publisher
who creates content to teach Black, minority, and small
business people how to build and market their online businesses,
is sponsoring a free tele-course on Search Engine Marketing. The
free tele-course, entitled the Tao of Search Engine Promotion,
will start January 21st and will be a 3 part weekly series.
Mr. Austin, decided to create the Tao of Search Engine Promotion
tele-course after reviewing thousands of minority and small business
web sites and discovering the vast majority of them had very low web
site traffic. He also observed that the many of them could
increase their traffic significantly by optimizing their web
sites for higher search engine visibility. Kamau would like to
see small and minority web businesses get their share of the 1
trillion dollar e-commerce pie.
Austin was further motivated to help minority businesses in lieu
of the statement by Steve Ballmer, CEO of Microsoft, who was
quoted as saying, in a September 2002 issue of The Network
Journal, "Only 2% of Black Businesses have an Internet Marketing
Strategy". Kamau Austin, publisher of http://www.Einfonews.com ,
is developing his free tele-course as a pro-active solution to
help close this digital divide in e-commerce.
The free tele-course will cover topics such as: what is a search
engine; why search engines are pivotal in web marketing; the
importance of Internet directories; how to get listed in the
search engines free, how to create a more search engine friendly
site; and the proper uses of search engine advertising.
Mr. Austin is publisher of http://www.einfonews.com . He is also
principal of a web design and web marketing firm Ebiz by Design,
http://www.EbizbyDesign.com . Business people who would like to
sign up for the free tele-course can do so at:
http://www.SearchEnginePlan.com . Kamau Austin can be reached
toll free at: 866-324-9669 or emailed at baustin@adpronline.com
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